Design journeys
Opportunity
Have you ever seen an poster or advertisement that needs some TLC?
Information
Breaking down information that needs to be included. The example above suffers from information overload.
Who
Organizer
What
Acceptance criteria
Purpose
When
Date & time
Where
Location
Why
Call to Action
Getting ideas
Sketching some initial ideas. Trying to focus on type and hierarchy.
Early compositons
Iterative process, filtering the top picks based on feedback from experienced designers.
Current solution
Learned about type scale, balance, and guiding the viewer through a design. This started my journey in understanding minimalism and information design.
